You are a new business owner, fresh off your real estate license test, and ready to hit the market with momentum!
But how are you going to do that? As an agent, you have limited time, resources, and know- how when it comes to content creation and distribution. So where do you begin?
This is a step by step guide for creating a Content Kit from your phone!
These assets can be used on a video streaming platform like Instagram Reels, TikTok, Facebook Video, or Youtube Stories. Additional places you can post your content is your personal website, LinkedIn, Facebook, and Email Marketing.
What do you need?
Step 1: Take a look at your calendar and select a “Hot” day. AKA a day filled with activities in your business.
Step 2: Vlog using your phone. Don’t even worry about opening an app! Just use your phone to capture 5-15 second clips throughout the day. Try a variation of shooting styles to create an interesting content bank you will later be selecting clips from.
Examples could include:
Step 3: Once you have captured your content, sit down and write a 25 second - 55 second narration of your day. This could be a step by step of what you did, a story of something interesting that happened, or the summary of something you learned.
Step 4: Open the social app of your choice (Instagram, TikTok, or Youtube Shorts work best) to edit and add audio.
If you posted, head over to your newsfeed and interact with other accounts for 5-15 minutes.
How should you promote your content once posted?
Now that you have created a short form video, leverage this content across your other platforms.
This is just a starting point. You can apply the Vlog style of creating DIY video to just about content. Here are some more ideas to try:
There is one thing we know at Blended Sense, and that your time is money. We value that you are busy out there making it happen. So if all this ‘content stuff’ feels overwhelming, reach out. Our Content Producers are ready to dive in with you!